

In English
Elaine King, CFP®, TEP, is the founder of Family and Money Matters™, with the mission of empowering families to align their financial and human capital for long-term well-being. She has advised over 1,200 families and 100 multigenerational enterprises, designing actionable strategies to organize, preserve, and transition family wealth across generations.
Her financial education programs have reached 20,000+ students, and she created LATAM’s first family financial education model, earning the Best Latin Book Award. Elaine was recognized among Forbes’ 50 Most Powerful Women in Peru (2025), Investopedia’s Top 10 Financial Advisors (2023), and People en Español’s 25 Most Influential Hispanic Women (2017). A Trust and Estate Practitioner (TEP) and member of the Forbes Advisor Council, Elaine has been featured in Forbes, WSJ, CNN, Univisión, and Telemundo.
En Español
Elaine King, CFP®, TEP, es la fundadora de Family and Money Matters™, con la misión de empoderar a las familias para alinear su capital financiero y humano hacia el bienestar a largo plazo. Ha asesorado a más de 1,200 familias y 100 empresas familiares multigeneracionales, diseñando estrategias prácticas para organizar, preservar y transferir el patrimonio familiar entre generaciones.
Sus programas de educación financiera han impactado a más de 20,000 estudiantes, y creó el primer modelo educativo financiero familiar en LATAM, ganador del Premio al Mejor Libro Latino. Elaine fue reconocida entre las 50 Mujeres Más Poderosas de Perú por Forbes (2025), en el Top 10 de Asesores Financieros de Investopedia (2023) y entre las 25 Hispanas Más Influyentes de People en Español (2017). Como Trust and Estate Practitioner (TEP) y miembro del Consejo Asesor de Forbes, ha sido destacada en Forbes, WSJ, CNN, Univisión y Telemundo.
How Elaine Got Started
I was born in the beautiful country of Peru during the longest economic and politically volatile period; record-high inflation rates, terrorism, and national curfews. Lived, studied, and worked in Canada, Mexico, Austria, Japan, and throughout the United States. Learned to love culture, to appreciate diversity, and six different languages.
At 17 years old, I left home, traveled overseas with luggage and my golf clubs, and survived New York City upon graduating from college in 3 years. For over 18 years, I was fortunate to go up the corporate ladder of the largest and most powerful financial institutions in the world, advising international families with actionable strategies for a healthy financial plan, structure, and governance. And during this time created my foundation.
Whether you are looking to organize and plan your finances, put together a family-focused educational workshop or just align your asset allocation to your values, our talented team can help you.
I would love to have the opportunity to hear your story and plan together with you and your family.
Founder Family and Money Matters™
MBA, CFP®, CDFA™, CFBA, ACC
