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Elaine King

Transforming money habits
into powerful positive life tools

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Financial Planner

Certified Financial Planner

with a holistic view beyond just money but values and purpose 

Family Governance

Family Governance Advisor

with a focus to transform your family business to a family enterprise

FMM Institute

Family Money Matters Institute™ Founder

with a mission to make money a positive force for your stakeholders

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About Elaine King

Elaine King, CFP® is the founder of Family and Money Matters™, with the mission of empowering the family's financial and human capital to achieve financial well-being. She has served as the Family's Financial Planner for over 1,200 families and 100 multigenerational family enterprises crafting actionable family financial plans.

Elaine is a Financial Education advocate, with over 19,000 students online, creator of the first family financial program in LATAM, and winner of the Best Latin book award. She was recognized as the 2023 Investopedia's 10th Most Influential Financial Advisor and in 2017 recognized by People Magazine's Top 25 lnfluential Hispanic Women. Elaine is a member of Forbes Advisory Board and has been featured in the WSJ, Forbes, Telemundo, CNN and is a columnist for financial journals in the US and LATAM.

Respected and Inspirational
Financial Leader

Has led audiences of more than 375,000 people in 250 conferences with 90% positive results

Served over 100 multigenerational families and as VP, Partner at We Family Offices and Bessemer Trust, the largest in the world

Reaches 15 million households in 35 international cities through television, radio, and press

Has trained thousands of executives, positively impacting their vision and trainers of companies with 10,000 employees

Award-winning author of 8 published books by Penguin, Random House, Santillana, Planeta, and Harper Collins

Entrepreneur and Founder of the Family and Money Matters™ Institute, with over 15,000 students and 1,200 financial plans

Media Reference for the US and Hispanic Market

Elaine King has been featured by the magazine People en Español, in the exclusive list of the 25 Most Powerful Latina Women in the United States, in 2020 Investopedia’s elite list of Top Financial Influential Advisors, and more!


Best Selling Author


Let's partner together!

Whether you are looking to organize and plan your finances, put together a family-focused educational workshop or align your asset allocation to your values, our talented team can help you.

Elaine King Speaker