Miami / Lima, August 2025. – Elaine King, renowned Latina financial advisor in the United States, has been named by Forbes Peru as one of the 50 Most Powerful Women of 2025. This recognition consolidates her global leadership and her mission to transform how women and multigenerational families relate to money through financial education, wealth planning, and building financial freedom.
With more than 20 years of experience and 8 published books, Elaine has inspired thousands of families to organize, protect, and multiply their wealth. Her approachable, practical, and deeply human style has made her one of the most influential voices in personal finance.
Money with Purpose: A Legacy for Women and Families
Financial education at home – On Money Talks from Purse Strings, Elaine showed how parents can teach children the value of money in fun and simple ways, turning financial education into a true family legacy.
Supporting women in transition – On Investopedia, she shared strategies for women going through divorce to regain financial control with confidence and intelligence.
Staying calm in volatility – In Proactive Advisor Magazine, Elaine offered practical tips to stay focused on long-term goals and not get swept away by market uncertainty.
Financial planning for the Latino community – On the TV program Ante Usted, she shared a powerful message: saving is not deprivation, it’s a pathway to dreams. She encouraged families to set clear goals and make conscious money choices.
Teaching kids the value of money – On Telemundo, Elaine reminded parents that the best gift for children cannot always be bought—it is taught. She showed how money conversations can turn into lifelong lessons.
Recognition that Inspires
“Being part of Forbes’ list is an honor, but more than a personal award, it’s a symbol that Latina women can transform the world when we use money with purpose,” King said.
Her message has reached CNN, Wall Street Journal, Univision, and international conferences, where she continues to inspire women and families to create solid, smart, and values-driven financial plans.
A Clear Mission: Financial Freedom for All
Since founding Family and Money Matters™, Elaine has guided more than 1,200 families and 100 multigenerational businesses in the U.S. and Latin America. Her KING™ method (Knowledge – Insights – Navigate – Grow) offers a clear map to organize money, make conscious decisions, and grow with confidence.
About Elaine King
Elaine King is CFP®, TEP, certified coach, and author of 8 financial education books, including La familia y el dinero hecho fácil and Family & Money Matters Next Gen. She has been recognized as one of the Top 10 Most Influential Financial Advisors by Investopedia and is a proud member of the Forbes Advisor Council. Her passion is helping women and families transform money into freedom, legacy, and purpose.
📍 More information: www.elaineking.com